Trademark Basics for Business Owners

Current Edition


by Michael Doctrow and Kelly Horein,
Intellectual Property Attorneys
McNees Wallace & Nurick LLC


Among the most important assets of every business are its trademarks, which distinguish its products and services from those of its competitors. In the highly competitive business world, too many businesses fail to protect these assets, and watch helplessly as competitors either infringe on or misappropriate this valuable intellectual property. To help companies understand trademarks, experienced intellectual property attorneys Mike Doctrow and Kelly Horein from McNees Wallace & Nurick will walk you through basic steps to identify and safeguard those assets in this FREE helpful guide for businesses.







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